
MORE EPIC


UP, DOWN, AND ALL AROUND
Just finishing the Epic Enduro is an achievement in itself - 13 timed stages over 120 km of trails, with the winners taking 15 hours to finish. Glenn MacArthur won this year's event aboard his Hightower. When there’s as much climbing as descending, and the trails are unknown, the Hightower is the epic choice.
QUALITY BICYCLES SINCE 1994
We design, research, engineer, manufacture, and assemble the very highest-quality bikes. Whether you're piling up bike park laps, pushing your limits on the local trails, embarking on all-day epics, or ducking traffic on your commute, our bikes are made to last you many lifetimes of real-world abuse.

EBIKE
With an extra push that brings the trails to you, ebikes expand your map of possibilities

Sweat the Details
Dive into our world of tech wizardry to learn what makes a Santa Cruz a Santa Cruz.